北欧白天鹅生态标签的成立和进程
临安科达认证技术咨询服务有限公司 时间：2022-02-18 点击：721 次
1989年，北欧白天鹅生态标签成立。目的是使消费者容易找到环保产品，并使公司易于生产。
The history of the Nordic Swan Ecolabel
In 1989, the Nordic Swan Ecolabel was created. The purpose was to make it easy for consumers to find environmentally friendly products and for companies to produce them.1989年，北欧白天鹅生态标签成立。目的是使消费者容易找到环保产品，并使公司易于生产。In the 30 years the Nordic Swan Ecolabel has been around, we have gone from ecolabelling toilet paper and detergents, to houses, grocery stores and funds.在北欧白天鹅生态标签问世30年来，我们已经从生态标签卫生纸和清洁剂，到房屋，杂货店和基金。In fact, the Nordic Swan Ecolabel has changed entire industries. Changes that have been good both for our environment and for the human being:实际上，北欧白天鹅生态标签已经改变了整个行业。对我们的环境和人类都有利的变化：- We have ensured that dangerous chemicals have disappeared from the printing industry.- We have contributed to you, in principle, being able to find only ecolabelled detergents and toilet paper in the grocery store shelves.- 原则上，我们为您做出了贡献，在杂货店的货架上只能找到带有生态标签的洗涤剂和厕纸。- We have helped to get a more energy-efficient and chemical-friendly hotel industry.- 我们帮助建立了一个更加节能和化学友好的酒店业。Now we are looking forward with excitement to what impact we will see in the next 30 years.现在，我们非常兴奋地期待在未来30年中将看到什么影响。How did the Nordic Swan Ecolabel start?The Nordic Council of Ministers decided to introduce an official Nordic ecolabel - the Nordic Swan Ecolabel. Sweden, Norway, Finland and Iceland started the ecolabel up. A few years later, Denmark also joined the cooperation.北欧部长理事会决定引入官方北欧生态标签-北欧白天鹅生态标签。瑞典，挪威，芬兰和冰岛开始建立生态标签。几年后，丹麦也加入了合作。Ecolabelling Sweden, which is a state-owned company that operates without profit or industry interests, is responsible for the Nordic Swan Ecolabel in Sweden. (The same goes for the other Nordic countries.) The company also manages the EU Ecolable, the Nordic Swan Ecolabel's European counterpart.瑞典生态标签公司是一家没有利润或行业利益的国有公司，它负责瑞典的北欧白天鹅生态标签。（其他北欧国家也是如此。）该公司还管理北欧白天鹅生态标签的欧洲同行EU Ecolable。Is a Nordic Swan Ecolabelled product environmentally friendly?Nordic Swan生态标签产品是否对环境友好？No, not necessarily. We ourselves do not use the word environmentally friendly since we believe that in principle everything that is produced affects the environment in some way. For a product to be environmentally friendly, it should contribute something positive to the environment, for example it can be climate-positive. Nordic Swan Ecolabelled products, on the other hand, affect the environment less than equivalent non-labelled products. They have been checked, meet tough requirements and thus have proof that they are a good choice for the environment.不，不一定。我们自己不使用“环境友好”这个词，因为我们相信原则上所产生的一切都会以某种方式影响环境。为了使产品对环境友好，它应该对环境做出积极的贡献，例如它可以对气候产生积极影响。另一方面，北欧白天鹅生态标签产品对环境的影响小于同等的非标签产品。已对它们进行了检查，符合严格的要求，因此有证据证明它们是环境的理想选择。The Nordic Swan Ecolabel's journeyIn 1991, Nordic Ecolabelling's first criteria came. They were for batteries. It took a further year, when Nordic Ecoalbelling was devoted to producing more criteria, before the first licences came. In 1992, Modo Balans received a licence for paper and Via Color for detergents. Justly, the licences were distributed on the same day so none of the two could boast of being the first to receive a Nordic swan Ecolabel licence.1991年，北欧生态标签的第一个标准出现了。它们用于电池。又过了一年，在第一个许可证到来之前，北欧Ecoalbelling致力于制定更多标准。1992年，Modo Balans获得了纸质许可，Via Color获得了清洁剂许可。只是，许可证是在同一天分发的，所以两个人都不敢宣称食第一个获得北欧白天鹅生态标签许可证的人。In 1996, it was decided to increase the Swedish consumer’s awareness of the Nordic Swan Ecolabel, and both Gunde Svan, Lennart Swahn och Jan-Öjvind Swahn (famous Swedish sportsman, journalists and TV personalities) participated in our first commercial. It was broadcasted on TV4 and produced very good results – 96% of all Swedes now recognized the Nordic Swan Ecolabel.1996年，决定提高瑞典消费者对北欧天鹅生态标签的认识，Gunde Svan，Lennart Swahn和Jan-ÖjvindSwahn（瑞典著名的运动员，记者和电视名人）都参加了我们的第一则广告。它在TV4上播放并取得了很好的效果-现在，所有瑞典人中有96％认可了北欧白天鹅生态标签。In 1999 another major step was taken when the first criteria for a service were approved as hotels now could be Nordic Swan Ecolabelled. Sånga Säby outside of Stockholm was the first to get a licence. Four years later, Scandic decided to Nordic Swan Ecolabel all its hotels in Sweden, and the success was a fact.1999年，迈出了重要的一步，因为第一个服务标准获得了批准，因为现在的酒店可以使用北欧白天鹅生态标签。斯德哥尔摩以外的SångaSäby是第一个获得许可的公司。四年后，Scandic决定对Nordic Swan Ecolabel在瑞典的所有酒店都予以认可，而成功是事实。In 2005, the first Nordic Swan Ecolabelled house, Skanska's Uniqhus, came, and thus the starting point to a very successful area for Ecolabelling Sweden. Today, this is one of the largest areas for us and many of the country's largest building production companies have proclaimed that everything they build on their own from now on will be Nordic Swan Ecolabelled.2005年，第一座北欧白天鹅生态标签房屋即Skanska的Uniqhus出现了，成为瑞典生态标签领域非常成功的起点。今天，这是我们最大的区域之一，该国许多最大的建筑生产公司已宣布，从现在开始，他们自己建造的所有建筑都将被北欧白天鹅生态标签认证。The year 2007 was to become another milestone, when the Nordic Swan Ecolabel's procurement network was formed. Its purpose is to support companies that want to make sustainable purchases. Today, the network has 240 members, many of which are Sweden's most famous companies, plus several state-owned companies.当北欧白天鹅生态标签的采购网络成立时，2007年将成为又一个里程碑。其目的是为希望进行可持续采购的公司提供支持。如今，该网络已有240个成员，其中许多是瑞典最著名的公司，还有几家国有公司。In 2010, license number 2,000 was distributed in the Nordic region.In 2015, the Nordic Swan Ecolabel's largest advertising initiative was launched with outdoor advertising. In the underground, at bus stops and in urban environments all over Sweden, you could see the campaign "Save the world little by little every day". It had a great impact both among companies with Nordic Swan Ecolabel licenses and with consumers who appreciated the message.2015年，北欧白天鹅生态标签最大的广告计划是通过户外广告发起的。在瑞典各地的地下，公交车站和城市环境中，您可以看到“每天一点点拯救世界”的运动。这对拥有北欧白天鹅生态标签许可证的公司以及赞赏此消息的消费者都产生了巨大影响。The world's first Nordic Swan Ecolabelled funds were launched in 2017. At the time, they were 12 and only a year later 21. It feels safe to know that the fund companies want to take their responsibility and invest in sustainable funds.
全球首个北欧白天鹅生态标签基金于2017年推出。当时只有12只，而仅仅一年后的就有21只。可以肯定地说，这些基金公司希望承担起责任并投资于可持续性基金。
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