Use of the NordicSwanEcolabel
北欧白天鹅标签的使用
The components& hierachy of the Nordic Swan Ecolabel
北欧天鹅生态标签的组成部分和层次结构
The Nordic SwanEcolabel mark consists of three components:
NordicSwan Ecolabel标志包含三个组成部分：
1. The Nordic Swan symbol with uppercasetext
1. 带有大写文字的北欧白天鹅符号
2. Thedescriptive subtext *)
3. 描述性潜台词*）
3.The product'slicence number
3.产品的许可证号
The uppercasetext NORDIC SWAN ECOLABEL follows the curved outline on top of the Nordic Swansymbol.
大写文本NORDIC SWAN ECOLABEL遵循北欧白天鹅符号顶部的曲线轮廓。
The licencenumber is placed below the Nordic Swan Ecolabel mark.
许可证号码位于Nordic Swan Ecolabel标记下方。
*) Descriptivesubtextisonly obligatory for services and a few product groups. Rules are stipulated inthe relevant criteria document.
*）描述性潜台词只对服务和一些产品组是强制性的。规则在相关标准文件中规定。
Both subtext andlicence number shall use the Helvetica Neue Medium typeface.
子文本和许可证号均应使用Helvetica Neue Medium字体。
Languageversions of the Nordic Swan Ecolabel
北欧白天鹅生态标签的语言版本
The Nordic SwanEcolabel can be used in six different language versions:
NordicSwan Ecolabel可以使用六种不同的语言版本：
Internationalversion:
国际版：
The Englishversion of the mark can be used across all Nordic markets or in countriesoutside the Nordic.
该商标的英文版本可用于所有北欧市场或北欧以外的国家。
Nationalversions:
国家版本：
Swedish 瑞典
Norwegian 挪威
Icelandic 冰岛
Danish 丹麦
Finnish 芬兰
Placement oflicence number and subtext
许可证编号和子文本的放置
1. The Nordic Swan Ecolabel and theeight-digit licence numberare obligatory elements and mustbe present on all products and services.
1. 北欧白天鹅生态标签和八位数许可证号是强制性要素，必须存在于所有产品和服务中。
2. Thedecriptive subtextis obligatory for all ecolabelledservices and for a few product categories
2.所有生态标签服务和少数产品类别都必须使用描述性潜台词
(see rules inthe criteria document for your specific product group).
（请参阅特定产品组的标准文档中的规定）。
Detailedinformation about the placement of the mark, licence number and subtext on thepack, can be found in section 2.2.
有关标记，许可证编号和子文本在包装上的位置的详细信息，请参见第2.2节。
To improvebranding and increase visibility of the Nordic Swan Ecolabel on products, youcan place the mark with Nordic Swan Ecolabel on front of the pack - and moveobligatory information about licence number etc. to the back of the pack.
为了提高品牌知名度并提高北欧天鹅生态标签在产品上的知名度，您可以将标记与Nordic Swan Ecolabel放在包装的前面 - 并将有关许可证编号等的强制性信息移至包装背面。
A small size, horizontalversion of the Nordic Swan Ecolabel is available for useassecondary mark on the back of the pack.
NordicSwan Ecolabel的小尺寸水平版可用作背面的辅助标记。
In this version,the Swan symbol is accompanied by a short text and the eight-digit licencenumber.
在此版本中，Swan符号附有一个短文本和八位数的许可证号。
The small sizeversion should be used as secondary mark on products which display the NordicSwan Ecolabel mark on the front without the licence number or product subtext.
小尺寸版本应作为产品的二级标记，在没有许可证号或产品子文字的情况下在前面显示Nordic Swan Ecolabel标记。
NOTE!
注意！
The small sizeversion of the mark should only be used for secondary placement.
标记的小尺寸版本仅应用于辅助放置。
If the smallsize version is used as primary mark on small products,thismust be specifically approved by your local ecolabelling organisation.
如果小尺寸版本用作小型产品的主要标记，则必须经过当地生态标签组织的特别批准。
Mark colours
标记颜色
Green, black andwhite are the brand colours of the Nordic Swan Ecolabel and the markisavailable in three colour versions. The two-colour is the recommended version.
绿色，黑色和白色是Nordic Swan Ecolabel的品牌颜色，标记有三种颜色可供选择。双色是推荐版本。
NOTE!
注意！
The swan symbolmust never be used in negative or in grey-tones.
天鹅符号绝不能用消极的色调或灰色色调。
Always use thegreen and black colours specified above. If you have problems complying withthe rules for use of colours, please contact your local ecolabellingorganisation.
始终使用上面指定的绿色和黑色。如果您在遵守颜色使用规则时遇到问题，请联系您当地的生态标签组织。
Incorrect use of the Nordic SwanEcolabel
白天鹅标签的错误使用
TheNordic Swan Ecolabel enjoys high recognition amongst Nordic Consumers and it isimportant that it always appear the same way.
北欧白天鹅生态标签在北欧消费者中享有很高的认可度，重要的是它始终以同样的方式出现。
TheNordic Swan Ecolabel must never be altered, distorted or recreated in a waythat will violate the design of the mark.
北欧白天鹅生态标签绝不能以违反标志设计的方式进行改造，扭曲或重建。
TheNordic Swan Ecolabel provided to you by your local ecolabelling organisation isthe only version of the mark you are allowed to use.
您申请当地的生态标签组织为您提供的北欧白天鹅生态标签是您可以使用的唯一标签版本。
Pleasemake sure to use the latest version of the mark.
请确保使用最新版本的商标。
Alwayscheck if the mark is the latest version when you update your artwork on productpackaging or visibility material.
在产品包装或可见材料上更新图稿时，请务必检查标记是否为最新版本。
Youwill find the currenct version of the mark on the website of your localecolabelling organisation.
您可以在当地生态标签组织的网站上找到当前版本的商标。
As aminimum the mark should be replaced when your licence is renewed.
至少续订许可证时应更换标记。
声明：以上内容为临安科达认证技术咨询服务有限公司原创内容，如需转载，请标明出处，谢谢！
